Information

At ObinnaCreations, we understand that good content isn’t just information; we pull readers in with relatable stories, anecdotes, or a compelling narrative. Explore our project portfolio and see how we can contribute to your success in social media management.

We offer a range of social media management services tailored to meet your individual needs. Our approach is focused on understanding your goals and providing effective solutions. Here are some projects we've enjoyed working on:

  1. Campaigns That Promote Positive Social Impact: Mental health awareness, sustainability, or community uplift initiatives. It's fulfilling to see content not just go viral, but do good.
  2. Branding Projects for Small or Emerging Creators: Helping students, small businesses, or startups figure out their voice and stand out online.
  3. Content Strategy for Social Media: Designing content calendars, audience personas, and growth strategies, merging analytics with creativity.
  4. Feature Writing & Digital Storytelling: Crafting long-form feature stories, especially interviews, personal profiles, or thought-provoking pieces on culture, lifestyle, or tech.

Unlock your social potential

Ready to transform your social media presence? At ObinnaCreations, we help you define your goals and create a strategy that delivers real results. Contact us today for a consultation!

Featured Project: #thisisme Campaign

One of our most successful social media campaigns was #ThisIsMe for SkinKind, a personal care brand. The goal was to increase brand trust and engagement through authentic content.

Results:

  • 425% increase in engagement within 2 weeks
  • 3,500+ user-generated posts using the hashtag
  • 38% growth in Instagram followers in 30 days
  • 30% increase in returning customers in 2 months

Client Feedback: “We’ve never seen this level of emotional connection with our audience before. It changed how we see our own brand.”

Facing social media challenges?

One of the biggest challenges in starting a new social media project is a lack of clear direction or strategy. Many clients are excited to “go viral” or “grow fast,” but often don’t have a clear understanding of their audience, their goals, or what success really looks like. This can lead to scattered content, inconsistent branding, and burnout.

Our Ground-Up Approach:

  1. Discovery First: We ask questions like: Who exactly are we trying to reach? What problems are we solving for them? What does the client really want — sales, followers, brand awareness, engagement?
  2. Audit & Research: We review current content performance, competitor accounts, and hashtag trends to understand where we are and what gaps exist.
  3. Set Realistic, Measurable Goals: We help define KPIs like increasing engagement rate by 20% in 60 days or growing followers by 10% per month.
  4. Develop a Tone & Voice Guide: We create a voice-and-tone cheat sheet to help all posts feel on-brand — playful, calm, bold, educational — whatever fits.
  5. Build a Content Plan Before Launch: We create a full monthly content calendar with templates or visual direction, and a mix of content types (value posts, engagement posts, brand stories, CTAs).